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This bucket includes revenue generated from selling ads outside of Google’s own properties. Generally speaking, publishers or app makers can use Google platforms such as AdSense, Google Ad Manager, or AdMob to offer ad slots up for sale to advertisers. Publishers use these tools to manage their campaigns, while turning some inventory over to Google to match with advertisers. The publishers and Google split the revenue in various proportions depending on how much work each party is doing.


Below is more detailed information on each step of the process from registering with Checkout 51 to claiming offers to earning cash back.


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